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The Victorian Government has announced a $143 million package to support eligible businesses impacted by the circuit breaker action to limit the spread of COVID-19.  View more here. 

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HomeBusiness SupportActivitiesMarketingPlanning your marketing

Planning your marketing

Video Resources

Business and Marketing planning (57 mins)

Online Reputation Management & ReviewPro - free account with Accreditation (59 mins)

Communication in COVID and beyond (31 mins)

Resources

MARKETING EXCELLENCE IN TOURISM
A guide by Visit Victoria. Covering: product development, planning your marketing, pricing and discounting and media relations.

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HOW DIGITAL MARKETING CAN HELP YOU REACH CUSTOMERS

[PDF 18.56 MB]

HOW TO PLAN AND EXECUTE AN EFFECTIVE DIGITAL MARKETING STRATEGY
A blog post by Tourism Tribe to help you begin your digital journey and long-term success.

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CREATING A CONTENT MARKETING PLAN
Learn how to create a content marketing plan, define your goals and measure the results.

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HOW-TO: GET THE MOST OUT OF YOUR CONTENT STRATEGY
Build an effective content marketing strategy with these digital techniques.

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BRING YOUR BUSINESS ONLINE
Get an online storefront to capture new growth opportunities.

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FIND YOUR VOICE ON SOCIAL MEDIA
Define your voice and use it to engage with your customers across a variety of social media platforms.

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